Organization of the sales force depends on the:
a. nature of the product.
b. the length of the product line.
c. the nature of the buying behavior in each segment.
d. All of the above.
e. Only (a) and (c).
Answer: D
Organization of the sales force depends on the:
a. nature of the product.
b. the length of the product line.
c. the nature of the buying behavior in each segment.
d. All of the above.
e. Only (a) and (c).